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Organize And Retarget Your Data With Perfect Audience by @murraynewlands

In this episode of Search Engine Journal, Murray Newlands interviews Perfect Audience CEO Brad Flora about Perfect Audience’s dynamic retargeting tool and the ways in which affiliates are using it to...

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120 Marketing Tactics for New Blogs Infographic by @venchito14

Millions of brands are now incorporating their traditional plans in their online marketing campaigns. The need to further reach out to their potential customers is the motivation of modern marketers...

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Utilizing Freebase for Keyword Research by @andrew_isidoro

Keyword research has always been vital task for digital marketers, yet our research process hasn’t really changed in the past few years. We identify new terms thorough keyword research using basic...

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Landing Page Design Inspiration: SEO and UX

 Working Together by @GeoffKenyon

To many web designers, user experience (UX) is the crux of every homepage, while SEO is an inconvenient ploy that uses cheap tricks and focuses strictly on numbers. Many believe the two ideas can’t...

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Top 20 Local Search Ranking Factors: An Illustrated Guide

First published in 2008 by David Mihm, the Local Search Ranking Factors survey of Local SEOs around the globe has become a high point in the year in local search. If you eagerly await this yearly...

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SearchCap: The Day In Search, November 13, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: When Commenting On Blog Posts, Try To Use...

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The Year 2004 in Search #throwbackthursdays by @wonderwall7

This is a series that takes a look back at every year that Search Engine Journal has been documenting the world of search marketing.  Search Engine Journal has been writing about the search marketing...

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Feeling Good About Your High Page Rank? – It May Just be Time to Revisit Your...

Do you feel good about your high page rank? Yes, it is great – for now. But here is the news: Google has made a few significant upgrades which include the Google Hummingbird algorithm and the...

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SearchCap: The Day In Search, November 14, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Court Finds Google’s Book Scanning Is Fair Use: Highlights From...

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Why Visual Assets > Infographics – Whiteboard Friday

The marketing industry seems to have a love-hate relationship with infographics. When they’re really done well, they can be effective ways of conveying a lot of complex information in a way that’s...

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Why Your Tech Company is Failing Its SEO by @searchlabs

Big-name technology companies offer their software globally, in dozens of different markets. Naturally this means their online sales operation encompasses lots of different languages, with each having...

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4 Quick Conversion Rate Tips That Increased Online Sales by $500,000 by...

Conversion rate optimization is now tied with content marketing as the most important priority for online marketers, ahead of social media, mobile optimization, and brand building. Online marketers...

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Incisive Media To Kill SES Brand, Rename Conference “ClickZ Live”

SES — formerly Search Engine Strategies — is about to undergo another name change, this time to “ClickZ Live.” The news comes from an email that Incisive Media sent to various contributors. From the...

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Help Us Improve the Moz Blog

It’s been since April 2010 that we asked for your feedback on the Moz Blog, and quite a lot has changed since then. Panda and Penguin drove an industry-wide shift toward higher-quality content and...

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Cómo y Por Qué Los Marketers Están Perdiendo Clientes Potenciales by...

No importa si eres SEO, desarrollador, marketer, trabajas como parte de un equipo, en una agencia o si eres freelance. Independientemente de cuál sea tu papel dentro del negocio del marketing online,...

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Designing Analytics Dashboards From Google Webmaster Tools Keyword Data

Ever since Google made the move to encrypt all searches, marketers have been searching for alternative ways to glean keyword referral data — and many have turned to Google Webmaster Tools (WMT) data...

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Can the Bing and Google Banner Ads Be Successful? by @albertcostill

With all the headlines that Google, Apple, and Yahoo! have been making recently, it’s easy to forget all about Microsoft. The company may not be making those juicy and highly-buzzed announcements like...

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SearchCap: The Day In Search, November 20, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: Feel Free To Use The Disavow Tool Even...

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How & Why Digital Marketing Professionals Are Missing Out on Potential...

It doesn’t matter if you’re an SEO, developer, or marketer. Regardless of your specific role in the online marketing community, one thing is for sure – it’s not enough to make beautiful websites,...

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Editorial Calendars: Tools & Tips to Plan Your Media Campaigns

With the growing popularity of content marketing, editorial calendars are becoming an oft-used term in the PR and marketing industries. Traditional publishers started using these guides to roadmap its...

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