Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Google Gets 5,000 Reconsideration Requests Per Week
Google’s head of search spam Matt Cutts announced in a recent video answer that Google receives about 5,000 reconsideration request per week through Google Webmaster Tools. In January 2013, Google said it had taken manual action on 400,000 different websites and averaged about 5,000 reconsideration reports each week. As you can imagine, that is a …
Google Keyword Tool Is Officially Dead, Keyword Planner Gets Lukewarm Welcome
Lukewarm may be overstating it. If Twitter sentiment is any gauge, the SEM world has not exactly embraced Google’s new Keyword Planner, which as of yesterday officially replaces the Keyword Tool. Looking at s over the past 7 days, “Keyword Tool” yields a sentiment score of 59 on Topsy.com compared to just 45 for “Keyword …
Issue-Oriented Marketing: Maintaining Momentum During Congressional Recess
Many corporations and non-profit organizations use political and issue-oriented marketing to sway citizens’ votes on topics ranging from Internet sales taxes to food stamps. Some even work simply to get people to the polls. A familiar non-partisan example is Rock the Vote’s campaign, which has driven millions of young voters to the polls since 1992. …
Google Recognizes 50th Anniversary Of Martin Luther King’s “I Have A Dream” Speech
Today’s Google logo is a tribute to Martin Luther King Jr.’s historic “I Have a Dream Speech” that was given on August 28, 1963 to a crowd of 250,000 from the steps of the Lincoln Memorial. King’s speech was a call for racial justice and harmony, and became a defining moment in America’s civil rights …
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
Industry
Link Building
Local & Maps
SEM / Paid Search
SEO
Google Panda And SEO: Updated Tips For Online Marketers, MediaPost
Google Rep: I Can’t Magically Change Your Sites’ Rankings, Search Engine Roundtable
Has Google’s Author Rank Arrived?, Copyblogger
How to do Search Query Reports and Why They’re Important, Search Marketing Sage
How to Train on SEO, SEER Interactive
SEO Audit Findings: 4 Hidden Technical Problems That Can Send Dangerous Signals to Search Engines, Search Engine Watch
Technical SEO Issues, HighRankings Forums
This 10 Year Old Girl Would Make A Better SEO Than You, Search Engine Journal
When Google Is Wrong About A Penalty, What Do You Do?, Search Engine Roundtable
Strategy